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What to Consider When Hiring and Working with a Virtual Assistant
There are a lot of moving pieces to hiring a great contractor. This checklist will help you keep track of all the most important steps in the hiring process. Keep it handy the next time you are looking for help, right from the moment you start searching.
What to Share, What to Share: Your Roadmap to Social Networking
Over the past couple of posts, we’ve been working on helping you understand your target audience and find your unique positioning when it comes to social media. These are crucial first steps to becoming a social media success and once you have...
Know Your Uniqueness and Score Big on Social Media
Now that you know your target market a whole lot better after our last post, it’s time to look at what you bring to the table. Social media marketing requires unique positioning just like the rest of your marketing. In fact, it might be even more...
When You Know Your Target, Social Networking Gets Way Easier
If you’ve been operating your website and business for a while, you probably have a good idea who your target market is. But your social media audience could be considerably different. Plus, each network is unique, so how you approach each one...
Growing Your Highly Targeted Social Media Following
We’ve all seen pages on Facebook with thousands…even millions of followers. We’ve seen the same with Twitter and other social networks. It may seem a little overwhelming if you’re starting with a small following and it may feel like you’re just not...
Social Media Marketing and SEO – Is One More Important Than the Other?
Two of the most important factors for any growing online business are SEO and social media marketing. But is one more important than the other? Should you put more time and energy into one and not the other? Which can make a bigger difference on...
How to Make a Good Impression on Facebook
Facebook is here to stay. People from all age groups and walks of life are posting and interacting. It’s a great place to help build your business brand, increase awareness and drive traffic. Yet many business owners just don’t know how to use...
Facebook – Easy Marketing Strategies for Beginners
Facebook is now one of the largest websites on the planet. Naturally, with that much traffic, it only makes sense that someone who's trying to get traffic to their website(s) should pay attention. Marketing on Facebook doesn't have to be difficult....
WordPress SEO Tips
Starting a new WordPress website? Getting your WordPress optimization right will help you get ranked in the search engines, as well as make your site easier to use overall. These are the most important things to pay attention to when you're...
Google Search Engine Optimization Tips
Google is by far the largest search engine on the planet. Though Bing and Yahoo have merged, they still haven't made a dent in Google's market share. If you want to get free traffic, optimizing your site for Google is the most important thing you...
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To build a great website, technical knowledge must be paired with an element of artistic design. Not only am I happy with the website Rebecca beautifully created, she did a fabulous job on my book cover.
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